Friday, March 8, 2013
The Times of India Film Awards (TOIFA) event "Celebrating Women" was organized to coincide with IWD but nothing about the event was recognizable as having anything to do with IWD.
After much fanfare, and with not a little bit of controversy, the Times of India Film Awards (TOIFA) arrived in Vancouver, British Columbia on Saturday March 2, 2013 with a kickoff event, 'Celebrating Women.'
The success of the International Indian Film Awards (IIFA) last year in Toronto, Ontario seems to have cemented the link between the Indian film industry and mainstream Canadian politicians, by way of the elites in the Indo-Canadian community. This year Bollywood has been wooed by the governing B.C. Liberal Party inviting TOIFA to the province of British Columbia and putting up $11 million dollars for the pleasure.